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Sports Communication Program Teams with the Dan Patrick Show to Produce Super Bowl Promo

Martire Center’s studio facilities prove ideal for production

Dan Patrick, facing waits for the next take in one of the studios at the Martire Center on campus.

Several Sacred Heart University graduate students from the sports communication and media program assisted production crews from the sports radio and television program, The Dan Patrick Show, as they filmed promotional segments and an opener for a Super Bowl episode.

Paul Pabst, a faculty member in the School of Communication and Media Arts and executive producer for Patrick’s show, said he knew the high-end green screen and studio at SHU’s Frank and Marisa Martire Business & Communications Center would be ideal for the former ESPN anchor’s show.

“When these state-of-the-art studios were built, we knew that various professional media would see the sports communication and media program and its facilities as a place that they could use to produce content. It’s also a bonus for our undergrad and grad students to be able to assist and learn,” Pabst said.

For two days during the University’s winter break, the sports communication and media graduate students helped crews from the show and its production company, DirecTV, wherever and whenever they could. Their knowledge of the Martire center and its studio was a great help, said Pabst, who has been at SHU for six years, teaching sports media at the undergraduate and graduate levels.

“Students really helped move things along,” he said, adding that such collaborations ultimately enable students to make connections with professionals who might hire them for other projects.

Kara Levine, a graduate assistant for the sports communication and media graduate program, was a production assistant for the two days. She said she was excited when she learned Patrick would be filming at SHU and was prepared to “put her best foot forward.” She quietly observed the crews set up shots, film Patrick and review their work. She got to know the crew on a personal level, ran errands for them and assisted when asked.

“I love sports and the production behind it,” said Levine, who wants to pursue a career in sports media production.

The premise behind the show opener will remain a secret until it airs, but Pabst said it may or may not involve Patrick wearing a space suit.

“It was very helpful that Sacred Heart opened its doors to us as we shot our show openings for Super Bowl week,” Patrick said. “Loved the great new building and communications studios.”

The Dan Patrick Show can be viewed on the Audience Network, NBC Sports Network and at